About Us
Our story
Made for moments worth savouring
Premium soft candy, crafted with intention. Delivered with care across the UK.
The beginning
Born from a simple idea
Gumjoy was born from a simple idea: that a piece of candy should feel like a small luxury. We believed the soft candy market was overrun with artificial colours, synthetic flavours, and forgettable products.
So we set out to do it differently — sourcing the finest natural fruit extracts, working with expert confectioners, and obsessing over every detail from flavour to packaging.
The result is Gumjoy: four bold flavours, no artificial colours, individually wrapped for freshness, presented in a box you’d be proud to gift.
Natural flavours
No artificial colours
UK registered
England & Wales
2,000+ customers
Across the UK
Gift-ready
Premium packaging
What goes inside
Ingredients & values
No artificial colours
Natural fruit juice concentrates give authentic colour and taste.
Allergen transparent
Clear labelling. May contain milk, wheat, soy traces.
Individually wrapped
Each candy wrapped for freshness and convenient sharing.
Responsible packaging
Outer box made from recycled card. Reducing our footprint.
Ready to try?
Start with the collection box
The perfect introduction to all four Gumjoy flavours.
